You want to give your future audience members a pathway to walk through to watch your film.

Right Place, Right Time

Being in touch with your future customers of downloading or streaming your movie requires finding your prospects the exact moment they are ready to purchase. This is your goal. You may have heard the term “convert.” This what you want to do. You should be looking at how you can convert someone into being your client. Though in reality, as we just mentioned, true conversion is not fighting to get someone to see your Point of View and therefore buy something from you, it is more about catching your audience member at the perfect moment they are ready to take out their credit card.

Social Media

If you jump on the social media advertising bandwagon, you will be far from alone. Ever since marketers recognized the power of social media, they have flocked to the platforms in droves, trying to sell their products and reach their ideal customers.

The Pathway

Having clarity about your Content Marketing means knowing which keywords to target. You do not just want them to visit your website, you want to do so as a pathway to them taking the next step. It can help to outline your content and get clear on your written strategy to reel in the person you wish to reach.